This week, my business partner Kevin Lee interviews Paul Dunay of Avaya. Paul is also the author of the book, Facebook Marketing For Dummies and has some fascinating views of the business use of social media.
This week, my business partner Kevin Lee interviews Pam Horan of the Onilne Publishers Association. The OPA represents the interests of online publishers and Pam has some interesting things to say about the love-hate relationship publishers have with search engines and ad networks.
Eastman Kodak’s CMO Jeff Hayzlett has effected a remarkable turnaround for Kodak, a legendary American company which recently was under threat of technological disruption. Hayzlett is a fascinating, plain-speaking guy who prides himself as a “feather ruffler” within the organization; this week, my colleague Kevin Lee interviews him – I think you’ll enjoy this interview.
My colleague Kevin Lee recently sat down with 1-800-Flowers.com President Chris McCann and quizzed him extensively on his company’s innovative approach to online marketing. The resulting interview provides informative lessons on how to leverage online media to take care of existing customers and find new ones, even in recessionary times.
To some, E-mail is a “traditional” medium whose relevancy is being superseded by the interactivity provided by social networking. Still, it’s possible to build a business using E-mail. This week my colleague Kevin Lee interviews John Wiseman of Thrillist. John is among those entrepreneurs who’s not given up on this tried and true marketing medium.
My colleague Kevin Lee interviews Robert Fleming this week. Robert is President/CEO Co-Founder of the eMarketing Association and has an experienced view of trends in online marketing.
Wenda Harris Millard is one of the most experienced online marketers out there, with tenures served at Martha Stewart Living Omnimedia, Yahoo, and DoubleClick. In this interview, my colleague and business partner Kevin Lee interviews Ms. Millard about important issues in online advertising and marketing.
Does the computing world really need another operating system?
Chrome OS may be a year away, but marketers should start thinking now about how to use it to leverage their PPC campaigns.
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